Everyone knows how important a blog is to a business's online strategy, but the majority of them are filled with infrequent publishings of company-first promotions that don’t get shared or read. If that’s what you’re doing, stop now.
Ask yourself:
- Is the blog consistently traffic to your website?
- Is the blog converting web visitors into leads?
- Is the blog positioning your business as an industry leader/authority?
- Is it doing all of these things 24/7/365?
If you said no to any of these – grab yourself a free copy over to the right and get actionable items on how to start optimizing your blog today!